See this house? It languished on the Orlando market for 224 days.
It’s no wonder; with a photo like that who would want to come see it? A new realtor took over – one who understands the importance of professional photography for his listings. I shot it on February 28 and delivered the images the next day on March 1. On March 10 he told me a buyer had made an offer. So by my calculation, I believe the contract came in sometime between March 1 and March 9. To put it another way, after almost 8 months on the market, the home was under contract within 8 days after I took new photos.
Now I can’t say the photos alone sold the home; credit must be given to the Realtor. But I have no doubt the photos helped. Take a look at some before and after shots:
For the living room shot, my original composition was a little tighter. The realtor asked me to pull back a little to show the hallway. I took his suggestion and I liked it. It opens up the room and gives you an idea of the space.
This is the second angle of the dining room. The first was a head on shot but this one shows you the foyer and room off to the left.
Isn’t it clear how having good images can attract more potential buyers? I am always amazed how most Realtors refuse to pay for professional photos. It’s something I’ll be writing about more in a future post.